What is another word for consumer behaviour?
Pronunciation: [kənsˈuːmə bɪhˈe͡ɪvjə] (IPA) 
Consumer behaviour is a field of study that aims to understand how people make decisions when purchasing goods and services. Synonyms for this term include consumer psychology, buyer behaviour, customer decision-making, and consumerism. Consumer psychology focuses on the emotional and psychological factors that drive consumer behaviour, while buyer behaviour examines how consumers interact with products and the purchasing process. Customer decision-making analyses the cognitive processes that govern consumer choices, and consumerism refers to the broader social and economic factors that shape consumer behaviour. Understanding these synonyms can help marketers and businesses gain insights into consumer behaviour and develop effective strategies to engage and satisfy customers.
