Incurring loss is a common business term that refers to the financial loss or failure associated with a commercial transaction. This term can be rephrased to express the same meaning in a different way. Some suitable synonyms for incurring losses include bearing costs, enduring damages, taking a hit, suffering setbacks, facing a blow, and experiencing financial setbacks. Other more extensive synonyms include experiencing a downfall, suffering a setback, being in the red, facing ruin, and sustaining a financial disaster. Whatever synonym used, the term reflects the economic risk inherent in commercial activities.