What is another word for promotional material?

Pronunciation: [pɹəmˈə͡ʊʃənə͡l mətˈi͡əɹɪə͡l] (IPA)

Promotional materials are used by businesses to create brand awareness, promote their products or services, and attract new customers. There are several synonyms for the term "promotional material," including marketing collateral, advertising materials, promotional items, branding materials, sales literature, and publicity materials. Marketing collateral often includes brochures, flyers, and product catalogs, while promotional items encompass branded gifts like pens, keychains, and tote bags. Branding materials can include logos, taglines, and graphics used to create a cohesive brand image, and sales literature may include case studies, white papers, and testimonials. Publicity materials are often used in public relations campaigns to create buzz and positive publicity for a brand.

What are the hypernyms for Promotional material?

A hypernym is a word with a broad meaning that encompasses more specific words called hyponyms.

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