Brainstorming is a process of generating new ideas by exploring different possibilities and perspectives. The term 'brainstorming' comes with different synonyms like ideation, creativity session, problem-solving exercise, idea engine, and solution-oriented thinking. In a brainstorming session, participants are encouraged to think outside the box, generate unique ideas, critique each other's suggestions without any judgment, and build on the top ideas to formulate creative solutions. The process is designed to foster collaboration, promote innovation and produce ideas that can lead to success. Regardless of the term used, brainstorming sessions provide an excellent platform to spur creativity and find new ways of thinking about challenging issues.