What is another word for business-to-consumer?
Pronunciation: [bˈɪznəstəkənsˈuːmə] (IPA) 
"Business-to-consumer" (B2C) is a term used to describe transactions that take place between a company and a consumer. However, there are several synonyms that can be used to convey the same meaning. One such synonym is "retail", which refers to selling products directly to the end consumer. "Direct-to-consumer" (D2C) is another popular term used to describe transactions where a company sells its products or services directly to the end consumer. "Customer-facing" and "consumer-facing" are also commonly used terms to describe businesses that directly interact with the end customer. In summary, B2C is just one of the many ways to describe a transaction between a company and a consumer.
