Confusion marketing is a term used to describe a marketing strategy that aims to confuse consumers about a product, service, or brand. It can be seen as a deceptive practice that often leads to mistrust and dissatisfaction among customers. Synonyms for confusion marketing include deception marketing, misleading advertising, false advertising, and bait-and-switch tactics. These marketing techniques focus on creating confusion and uncertainty in the minds of customers, leading them to make decisions that they may later regret. While such practices may generate short-term gains, they are often unsustainable in the long run and can result in damage to a company's reputation and customer relations.