Food fads are trends in culinary preferences that come and go over time. These trends can be driven by a variety of factors such as cultural influences, new scientific findings, or celebrity endorsements. There are many different terms that are used to describe food fads, including food crazes, food trends, culinary fashions, and gastronomic novelties. Other synonyms for food fads include flavor of the month, passing fancy, trendy cuisine, and food vogue. Regardless of the term used, it is clear that food fads capture the attention of food enthusiasts and often leaves a lasting impact on the food industry as a whole.