Greengrocers are small business owners who specialize in selling fresh fruits and vegetables. These specialty shops can be found in various neighborhoods and cities. Synonyms for greengrocers include produce sellers, fruit and vegetable vendors, marketplaces, delicatessens, and green markets. Each of these terms describes a different aspect of the greengrocers' business. Produce sellers focus on selling a variety of fresh fruits and vegetables that are in season. Fruit and vegetable vendors may sell other products as well, such as flowers or prepared foods. Marketplaces often offer a variety of different foods in addition to fresh produce. Delicatessens specialize in prepared foods and sometimes sell fresh produce as well. Green markets are dedicated to selling locally grown produce and support local agriculture.