When starting a business, one may choose to incorporate as a limited liability company, commonly abbreviated as "Ltd." However, some entrepreneurs may opt for a different name for their company, but still want to convey the concept of limited liability. Some synonyms for "Ltd." include "limited," "incorporated," "corporation," "LLC," "PLC," and "S.A." Each of these options varies by country and region, so it is important for business owners to research which is appropriate for their specific circumstances. Ultimately, the choice of company name is an important decision that can impact branding, funding, and legal considerations, so careful consideration is advised.