Mediatization is the process of becoming a media product or being influenced by media. This term has been used extensively in recent years, particularly in the realm of political communication and public affairs. However, there are plenty of synonyms for this word that can be used in a variety of contexts. Other terms that can be used to describe mediatization include digitization, technologization, infotainment, polarization, commercialization, celebrity culture, and information society. Each of these terms represents a slightly different aspect of the way that media has become a pervasive force in modern life, and they can be used interchangeably to discuss various trends and phenomena related to the mediatization of society.