What is another word for product development?
Pronunciation: [pɹˈɒdʌkt dɪvˈɛləpmənt] (IPA) 
In business, product development refers to the creation and improvement of products and services that meet the needs of customers. However, there are several other synonyms for this term that can be used to describe the process of creating new products and services. Some of the synonyms include innovation, design, creation, development, and ideation. Each of these words refers to a different aspect of the process and can be used interchangeably with product development. Additionally, there are related terms like market research, prototyping, and testing that are critical to the successful development of new products and services. Regardless of the terminology used, product development is a vital process for businesses looking to remain competitive and relevant in a rapidly changing marketplace.
