What is another word for pull factor?
Pronunciation: [pˈʊl fˈaktə] (IPA) 
The term "pull factor" refers to the things that attract or motivate people to move to a particular place or situation. Synonyms for this term include "attraction," "incentive," "enticement," "enthusiasm," "allure," "lure," "magnetism," "Glamour," and "charm." These words all describe the positive aspects of a particular situation or location that make someone want to move there. For example, job opportunities, favorable climate, cultural diversity, and affordable cost of living are all common pull factors for people moving to a new place. By understanding pull factors, individuals, organizations, and governments can identify and promote the conditions and qualities that attract people and encourage growth and development in a particular area.
