Gross sales refer to the total amount of revenue generated by a company before taking into account any deductions. There are a number of synonyms for gross sales, including gross revenue, total sales, total revenue, and top-line revenue. Other possible alternatives may include gross income, overall sales, overall revenue, and overall earnings, depending on the context in which the term is used. These terms are useful for assessing the overall performance of a business and provide a snapshot of the financial health of an organization. Whether you use the term gross sales or any of its synonyms, the concept remains the same - measuring total revenue generated by a corporation.