What is another word for respondent unit?
Pronunciation: [ɹɪspˈɒndənt jˈuːnɪt] (IPA) 
When it comes to survey research, the term "respondent unit" refers to the entity that is being surveyed. It can refer to individuals, households, businesses, or any other type of group that is being studied. While "respondent unit" is widely used in survey research, there are a number of other terms that can be used to refer to the same concept. Some common alternatives include "sampling unit," "observation unit," "survey unit," and "participant unit." The term that is used may depend on the context and the specific methodology being employed in a given study.
