What is another word for false front?

305 synonyms found


[ fˈɒls fɹˈʌnt], [ fˈɒls fɹˈʌnt], [ f_ˈɒ_l_s f_ɹ_ˈʌ_n_t]

Synonyms for False front:

How to use "False front" in context?

When most people think of a false front, they probably think of a movie or television scene in which a character masks their true identity by wearing a fake beard or mustache. But a false front can also refer to a business strategy in which a company presents a different image to the public than the one it actually follows. For example, a company might adopt a marketing campaign that is publicly friendly but secretly tries to undermine existing competitors. The term false front can also be applied to individuals, particularly celebrities, who deliberately create an image that is different from their true personality.

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